Scope of Work: Choreograph and perform in a conceptual “packing for a trip” dance performance to advertise Samsonite’s Freeform luggage.
Deliverables: 1 static Instagram feed post on 2 accounts (@kevywinz and @deasevilla), 2 Instagram story posts on 2 accounts, and 1 YouTube video.
Feed Post Performance:
18.8K Organic Reach
Story Post Performance:
27 Link Clicks/Swipe Ups
1415 Accounts Reached
Unique Viewers: 467
Impressions Click Through Rate: 3.3%